Archive for the ‘Advertising’ Category

10 Best Viral Marketing Campaigns

10 Best Viral Marketing Campaigns

In the midst of talks, economy, Bollywood, social, startup and more, few viral marketing campaigns were also mushrooming in between them. Here is the list of 10 top viral marketing campaigns that established a positioning for their brand, integrated brand message. To start with the most recent […]

This Week in Social Media: Facebook Announces New Features for Mobile Ad Unit, LinkedIn Adds New Features to Mobile and More.

This Week in Social Media: Facebook Announces New Features for Mobile Ad Unit, LinkedIn Adds New Features to Mobile and More.

The past week we saw some minor updates and changes in some of the social media platforms. Here we bring you the latest happenings in social media in the past week. Facebook Adds Posts and Status Updates to Graph Search Now with the Facebook graph search, you […]

Top Digital Marketing Trends in 2013

Top Digital Marketing Trends in 2013

The wide choice of platforms as well as devices have a far reaching impact on marketers as well as consumers. The 2013 Infinite Dial Report by Edison Research states, media usage is not a zero-sum game. The end user wants to exhaust all platforms and therefore it is crucial […]

What is the Economics Behind Online Advertising ?

The market thrives because of demand and supply. As the demand rises, the price also rises; on the other hand if the supply is less, the price of the item or the product will fall, as the supply of product or service exceeds that of demand. The […]