Archive for the ‘Report’ Category

How Revealing are Facebook Likes

How Revealing are Facebook Likes

Ever wondered how revealing facebook likes can be? A recent study by the University of Cambridge investigated the Facebook likes of more than 58,000 users in the US and deduced that it was easily possible to gain a lot of information about the user just by analyzing […]

How Social Marketing Works for Retail Brands

The power of social media is obviously something that can not be underestimated, both for personal communications and for retail brands. Recent studies (via comscore) have shown key trends in how social marketing works for different retail brands in both Europe and in the United States. The […]